Posted inAll private sectors / Financial / SalesRevenueDefinition of this KPI: Income that a company receives from its normal business activitiesThis KPI can be calculated as: sales * selling priceThe KPI will be measured as: financial value (e.g. €, $)How to interpret the KPI: higher is betterThe strategic objective to measure with this KPI: Increase profitability Rate this postRelated postsThe Art and Science of Interpreting KPIsThe Power of Visualization in KPI ManagementDefect goods on delivery